At iflix, we want to lead the internet entertainment revolution in emerging markets by redefining television for billions of people. While not everyone who wants great content may have a credit card or be able to afford pricey subscriptions, most do have smartphones, and that's where iflix comes in. In this talk, we address how we've had to be extremely scrappy to successfully serve streaming content to our millions of customers, and we discuss how we leverage various AWS services to accelerate our growth-the most recent being AWS Elemental MediaLive & AWS Elemental MediaPackage, which power our live TV option.