Brand and Butter

Strategic vs. Tactical Marketing Ft. Bec Chappell


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Do you know the difference between strategic and tactical marketing? In this episode, I chat with Bec Chappell – a marketing strategist with over 15 years of experience in the game. She talks about the finer details of marketing and where a lot of people go wrong. This one is good.

She's even thrown in a planner - https://becchappell.com.au/content-planner/

You can find and follow Bec at the below links:
Linkedin - https://www.linkedin.com/in/bec-chappell-b003b130/
Instagram - https://www.instagram.com/bec_chappell/
Facebook - https://www.facebook.com/chappellbec

Listening Podcast - Marketing Espresso: https://podcasts.apple.com/us/podcast/marketing-espresso/id1579138429

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Brand and ButterBy Tara Ladd