Enterprise Podcast Network

Strategies for Running a Successful Amazon Business


Listen Later


Lesley Hensell, a partner and Co-founder with Riverbend Consulting, which focuses on solving critical problems and offering effective growth strategies for sellers on Amazon and other e-commerce platforms joins eCommerce Radio.
Listen to host Eric Dye & guest Lesley Hensell discuss the following:

* Give us a little of the backstory on Riverbend Consulting, and how you got started?
* What is something every company or brand needs to know before trying to sell on Amazon?
* What are some of the biggest mistakes a brand or seller makes when trying to sell on Amazon?
* What are marketing strategies a business on Amazon should consider if trying to stand out from the competition?
* In your experience, what aspect of being an Amazon seller is the most underestimated?

SUMMARY: There are experts around the world who can help you successfully navigate the Amazon platform…make use of them!

Lesley Hensell is a partner and Co-founder with Riverbend Consulting, whose 50+ employees solve critical problems and offer effective growth strategies for sellers on Amazon and other ecommerce platforms. Lesley oversees Riverbend’s client services team. She has personally helped hundreds of third-party sellers get their suspended Amazon accounts and ASINs back up and running.
Lesley leverages two decades as a small business consultant to solve the underlying business issues in online retail businesses, resulting in improved operations and profitability. She has been an Amazon seller for a decade, bringing first-hand knowledge on what it takes to be successful on the channel. A lifelong Longhorns fan, Lesley earned an MBA from the University of Texas at Austin. In her free time, she enjoys hiking and volunteering for A Wish With Wings, a wish-granting organization for little Texans with life-threatening conditions.

Website: riverbendconsulting.com
Social Media Links:
Instagram: instagram.com/riverbendconsulting
Twitter: twitter.com/RiverbendConsul
Facebook: facebook.com/RiverbendConsultingLLC
Linkedin: linkedin.com/company/riverbend-consulting-amz

People also listened to this: How a Marketing Agency was Built During COVID and Thrived
...more
View all episodesView all episodes
Download on the App Store

Enterprise Podcast NetworkBy EPN

  • 4.5
  • 4.5
  • 4.5
  • 4.5
  • 4.5

4.5

17 ratings