The SmallBizChat with Melinda Emerson

Strategies for Your Amazon Business Success with Steven Pope


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Steven Pope shares his journey to becoming the Amazon Guy, offers tips on selecting products, conducting market research, and competitive analysis. He discusses pricing strategies, Amazon fulfillment vs. self-shipping, and ways to drive traffic and sales on Amazon.

Steven Pope is the founder of My Amazon Guy, a marketing agency managing 300+ active brands. Steven is a best-selling author with his book Amazon Selling Tips,” which hit the top business books lists on all of Amazon. Steven started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, an agency with 300+ employees on growing traffic and sales on Amazon.  Steven not only owns MAG but also My Refund Guy, My Warehouse Guy, 4 Amazon Brands. Steven has been viewed by millions of people on YouTube in thousands of videos where he shows how to handle ANY problem faced on Amazon. www.myamazonguy.com

(0:00) Introduction by Steven Pope
(0:34) Melinda Emerson's call to subscribe
(0:58) Introduction of guest Steven Pope
(2:02) Steven Pope on becoming the Amazon Guy
(2:43) Factors to consider when choosing products to sell on Amazon
(5:30) Conducting market research and competitive analysis
(9:24) Pricing strategy for Amazon sellers
(11:08) Amazon fulfillment services vs. self-shipping
(15:15) Sponsor: SmallBizLady Academy
(16:01) Driving traffic and sales on Amazon
...more
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The SmallBizChat with Melinda EmersonBy Melinda Emerson

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