Front Line to Finish Line: an SEM Essentials Podcast by FSEM

Strategy and Leadership in Healthcare with Andrew Cuff


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In this exciting new episode, physiotherapist Claire Speer is joined for the first time by her new co-host, Dr Ed Appleby! Together, they welcome Andrew Cuff, Consultant Physiotherapist, Clinical Director at Cora Health, and Council Member for the Faculty of Sport and Exercise Medicine.

Andrew shares his remarkable journey from military service to clinical leadership, offering insights into the future of MSK services, healthcare strategy, and the evolving role of allied health professionals.

We explore topics such as

  • Andrew’s transition from the military and its influence on his leadership style
  • The future structure of MSK services in the NHS
  • The value and future of Diplomate Membership within FSEM and the proposed new college
  • Whether you're a clinician, a leader in healthcare, or simply curious about the forces shaping MSK care, this episode is a must-listen.

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    Front Line to Finish Line: an SEM Essentials Podcast by FSEMBy Faculty of Sport and Exercise Medicine