Choose Your Own Adventure books were created by Edward Packard in the early 1970s and, you could say, are the original “virtual reality game.” Painting a picture of a whole new world, engaging reader imaginations, and taking them on adventures of their own choosing long before they could do the same using a game system connected to their TVs or slipping on a headset. Use the Choose Your Own Adventure Strategy to engage customers, prospects and fans via Voice Assistants in a way that builds your brand and drives deeper relationships.