The Entrepreneurial Operating System (EOS) is a complete, well proven and coherent suite of tools and processes that enable owners, CEOs and leaders get what they want out of their business. At its core, EOS is all about strengthening exactly six key components of the business. In this episode, we will deep dive into one of them, the DATA component, and distinguish the Why, What and How of strengthening it through examples, stories, successes, failures, and a bit of explanation, too. Tune in and have a pen and paper ready. You'll love it!