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As a sales rep, you walk the narrow line of persistence and nuisance. The trick is knowing when you have crossed the line and how to get back on the right side!

In this episode, we talk about the steps to walking the tightrope without a net and without falling.

Here are some steps to take to be persistent:

1. Determine the cadence with the customer from the beginning.
2. Ask the customer directly! "Am I being professionally persistent or crossing the line."
3. Create your email subject lines like the scammers; important, personally impactful, timely, and urgent.
4. Hit the message at the right time and bring up the problem in every email.

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Scott Schlofman
Mike Williams - Cell 801-635-7773

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