Gemma Mills, CEO & founder of JOMO Club - a D2C membership featuring artisan alcoholic drink alternatives designed to promote the ‘Joy Of Missing Out’ - joins Katie and Hessell to discuss the inspiration behind her subscription business. 

Discussion points in this episode: 

• How entrepreneurial spirit helps when launching a new subscription
• Why events, and different seasons, are a key consideration when scaling a business 
• How to build a club or community of shoppers
• What lessons can be learnt along the way

Behind the microphones:

Gemma Mills, CEO & founder of JOMO Club:

https://www.linkedin.com/in/gemmamills1

Hessel Mulder, Enterprise Account Executive at Chargebee

https://www.linkedin.com/in/hessel-mulder

Katie Searles, Editor, InternetRetailing and DeliveryX:

https://www.linkedin.com/in/katie-searles-522451132/

• (00:00) - Tempo: 120.0