The In-Between Game

Subtle Shift from Opt-In to Opt-Out Has Been Devastating for Consumers


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In the last decade plus, the onus has shifted to users / customers to opt-out of subscriptions, tracking, and bad data policies. This has resulted in tremendous gains for companies but horrible results for customers.

Consumers are now unwittingly waive their legal rights or are signed up or subscribed to services and products they never had any intention of purchasing.

#OptIn #OptOut #Consumers


Transcript:


https://inbetweengame.com/subtle-shift-opt-in-opt-out-devastating/

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The In-Between GameBy Kris Rivenburgh