Behind the Business

Subtly You: How a Husband-and-Wife Team Builds Business & Community


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Shawna Leifso and Greg Quaile, the husband-and-wife team behind Subtly You, have built a medical aesthetics business that stands out through creativity, community engagement, and personalized client experiences. In this episode of Behind the Business, we explore how they combine clinical expertise with smart marketing strategies to grow a thriving business while staying authentic.

Tune in to hear how Shawna and Greg leverage partnerships, innovative campaigns, and hands-on community involvement to make an impact and what lessons their journey offers to other entrepreneurs in service-based industries.

Let’s go Behind the Business with Shawna and Greg. 

Get a look Behind the Business in Waterloo Region with Ian McLean, President & CEO of the Greater Kitchener Waterloo Chamber of Commerce.

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Behind the BusinessBy Greater Kitchener Waterloo Chamber of Commerce