The Behavioral Design Podcast

Subtract w/ Gabe Adams & Leidy Klotz


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In this episode, we speak with the fantastic research duo Gabrielle Adams and Leidy Klotz about their work on the science of less: subtraction.

Their research on the science of problem-solving has identified this fascinating bias against subtraction. In other words, when we solve problems, we tend to favor adding things over subtracting things, even when subtraction offers a better solution. We have a massive subtraction blindspot.

We had a great discussion, exploring all aspects of subtraction, from their research to tips for how teams and individuals can overcome it and why "jeggings" are severely underrated. Enjoy!

Related links:

  • Their Nature research paper
  • Leidy's book - Subtract: The Untapped Science of Less
  • Gabe's website
  • Leidy's website
  • Support the podcast by joining Habit Weekly Pro šŸš€ and by giving us a review on Apple Podcast. Thanks!

    The song used is Murgatroyd by David Pizzaro.Ā 

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    The Behavioral Design PodcastBy Samuel Salzer and Aline Holzwarth

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