"Success Concepts" outlines the Kirby experience from a leader in Direct Sales, Gene Windfeldt. Identifying the transition from dealer to distributor, Gene lays the ground work for building a successful organization with proper dealer training, dealer retention, working the field, setting goals, and personal growth. From start to finish, "Success Concepts" offers insights into a business opportunity that is there for the taking through hard work, dedication, and the belief in oneself and those around you willing to make the effort.