The Intentional Product Manager Podcast

Success With Stakeholders


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Join Shobhit Chugh from Intentional Product Manager with special guests Bruce McCarthy and Melissa Appel, co-authors of Aligned: Stakeholder Management for Product Leaders. This episode offers actionable insights to help you manage stakeholders, build trust, and navigate decision-making cultures. Plus, discover the surprising benefits of "mining for conflict."

Key Takeaways

  • 00:00 Meet the authors: Bruce McCarthy and Melissa Appel
  • 00:44 The Story Behind the Book: How Aligned was born
  • 01:08 Challenges in stakeholder management: When to say “yes” and “no”
  • 03:28 Building rapport: Why understanding stakeholders is as crucial as understanding customers
  • 05:04 The importance of organizational fit: Identifying hidden roadblocks to career growth
  • 08:15 Communicating effectively: Strengthening relationships between product and sales
  • 11:00 Positioning yourself for promotions and identifying influential "power players"
  • 13:13 Learning from others: Gaining diverse perspectives to craft well-rounded strategies
  • 15:00 Building comfortable, meaningful relationships
  • 15:58 Practicing empathy: Reflecting stakeholder language for clarity and connection
  • 17:00 Turning difficult relationships around: Finding common ground and bridging divides
  • 19:45 Earning a seat at the executive table: Building and maintaining executive relationships
  • 21:00 Mastering “the meeting before the meeting”: Setting up for success
  • 22:48 Decision-making cultures: Identifying decision-makers and distinguishing alignment vs. agreement
  • 26:30 Mining for conflict: Using strategic disagreement to foster psychological safety and alignment
  • 33:37 Trends in product leadership: Balancing empathy with founder-driven dynamics
  • 35:12 Hiring insights: Attracting top talent in competitive markets
  • 37:13 Where to find more about the book and authors
  • 38:22 Closing thoughts

Discover how to deepen relationships, boost your organizational impact, and drive success for your product and company.

Learn more about Shobhit Chugh at intentionalproductmanager.com and connect on https://www.linkedin.com/in/shobhitchugh/

Learn more about Bruce McCarthy at Product Culture or connect on https://www.linkedin.com/in/brucemccarthy/ 

Learn more about Melissa Appel at Product Culture or connect on https://www.linkedin.com/in/melappel/

Get Bruce and Melissa’s book “Aligned: Stakeholder Management for Product Leaders

www.intentionalproductmanager.com

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The Intentional Product Manager PodcastBy Shobhit Chugh

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