Marc Levesque, owner and CEO of Webrunner, talks about best practices in successfully marketing a home improvement contracting business. 

He addresses the importance of narrowing your focus and not trying to be all things to all people, points out the common marketing mistakes made by home improvement contractors, discusses in-house vs. outsourced marketing services and provides excellent tips for managing a marketing agency relationship through active engagement. 

This is a great episode for those who are looking to maximize lead flow for scaling their contracting businesses.