We are back with Sue for episode 21! Listen as Steve and Sue chat about all things product - why they are all our own brand, the process of creating products, and why having the same values as our suppliers is vital! They talk to us about the products on the shop floor that have changed over the last 20 years and why having our own brands helps us get the customer the perfect bed for them.

00:00 Intro

01:40 Why our product ranges are different to 20 years ago

06:45 All our products are built to facilitate quality sleep

09:25 What Sue looks for in a product she is buying & 60 night trial

13:42 How we meet different product needs

14:20 Suppliers: How we work & what we look for 

17:45 All our products are own brand - why?

23:12 How we understand our customers

25:15 Quickfire Questions 

31:21 Tip of the Week

32:30 Outro

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