Lionfish are an interesting species to look at and have a great ecological function in the South Pacific ecosystem, but the species is wreaking havoc in Atlantic coral reef habitats. There are a number of business efforts that are trying to develop a wider market net. 

Lionfish were introduced to the Atlantic Ocean through the marine aquarium hobby trade and have been increasing in abundance ever since. There are a number of efforts to capture the invasive Lionfish through fishing derbies, serving lionfish at local restaurants, and using lionfish parts in jewelry. 

Now a new business is trying to support those communities and scale the effect by bringing the seafood and jewelry market to a wider audience. 

Link To Article: https://www.bizjournals.com/milwaukee/inno/stories/profiles/2021/02/11/olacoral-turns-invasive-ocean-species-into-sustain.html

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