This is a topic you will find no where else, I know - I tried and after 10 google search pages there is nothing.

Today's show introduces you to 4 part series on using the customer's core competencies to help improve your business and start the process of co-development - whether you are improving an existing offer or creating a new one. In may ways it is a reversal of show 23 where you offered your services to help them, now its time to see if they return the move.

Show 35 is an overview of 3 methods of utilizing the customers expertise and completencies to cement the relationship.

Topics: Customers & Agile Projects Co-Development of Your Offer Customers & Beta Testing