Welcome to another episode of "Accelerate Your Business Growth"! In today's episode, we have a very special guest, Aleric Heck. In this episode, Aleric explains how YouTube ads differ from Facebook ads, emphasizing the importance of intent and capturing the viewer's attention at the right time. He dives into audience-based targeting and how to leverage Google's data to reach your ideal clients effectively. Additionally, Aleric shares his winning formula for writing YouTube ad scripts, focusing on the hook, providing value to the viewer, and concluding with a clear call to action.

If you're eager to learn how to leverage YouTube ads to scale your business and beat the competition, this episode is a must-listen. Get ready to accelerate your business growth with Aleric Heck!

Aleric is a YouTube Ads Expert & the Founder of AdOutreach. Over the last 7 Years, Aleric has taught thousands of entrepreneurs and business owners how to grow and scale their business using laser-targeted YouTube Ads. Collectively, Aleric has helped his clients generate over $200 Million+ in sales from YouTube Ads and scaled his own business to over 8 Figures.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

YouTube as a Powerful Learning Hub: "They're searching that on YouTube, and then you can get in front of them when they're in what we call a learner's mindset. So there's intent. They're actually searching that on YouTube, and you can get in front of them not just the right person, but also at the right time. And that's gonna be the key."

— Aleric Heck 00:02:00

Maximizing Returns with Custom Audiences: What we wanna do is we wanna, you know, really get those alpha results, better results on the average and the baseline by building our own custom audiences based around, the data that Google's collected on each person."

— Aleric Heck 00:03:23

Learn more about your ad choices. Visit megaphone.fm/adchoices