Growth Caviar

Super.com: How Hussein Fazal Built a Loyalty Powerhouse with a Super Consumer Earnings Platform


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Super.com evolved from a travel deals site into a rewards platform and super app. Tune in to hear how two-time founder Hussein Fazal built a membership powerhouse by listening to customers and creating a high-perceived-value rewards program. From a hybrid debit/credit card to products like SuperPlus, Super.com is driving loyalty and cross-product adoption through lifecycle marketing, digital education, in-app prompts, and SMS engagement.

This episode is brought to you by Stifel Bank. Whether you’re scaling your fintech startup or navigating growth in the tech world, Stifel Bank is your trusted partner for customized financial solutions. With decades of experience, Stifel supports founders and executives with expert advisory services, strategic financing, and tailored banking to fuel your growth. 

Check them out at Stifel.com and see how they can help you reach new heights.



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Growth CaviarBy Drew Glover