Supply Chain and Logistics Management

Supply Chain Reaction - The KFC Crisis (Audio)

06.01.2018 - By Play

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Cranfield University's 'Supply Chain Prof' Richard Wilding OBE and Carl Kuehl discuss one of the more highly publicised recent supply chain disruptions in the UK: the KFC chicken crisis. Using this case, they explore the importance of effective supply chain relationships and how to effectively manage them.

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