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Should you feel good about your purchases? Understanding the social and environmental footprint of the products you buy and brands you support is key to being a conscious consumer.
In this episode, Sara speaks to Todd Smith, founder and CEO of KYG Trade, the “Know Your Goods” blockchain platform and marketplace. They discuss the complexity of ESG and sustainability metrics, the risk of greenwashing, and the potential for blockchain technology to provide consumers with unprecedented transparency to the real impact behind their goods. You can follow our guest, Todd Smith at https://www.linkedin.com/in/toddrsmith/.
By The Trade Impact LLC5
44 ratings
Should you feel good about your purchases? Understanding the social and environmental footprint of the products you buy and brands you support is key to being a conscious consumer.
In this episode, Sara speaks to Todd Smith, founder and CEO of KYG Trade, the “Know Your Goods” blockchain platform and marketplace. They discuss the complexity of ESG and sustainability metrics, the risk of greenwashing, and the potential for blockchain technology to provide consumers with unprecedented transparency to the real impact behind their goods. You can follow our guest, Todd Smith at https://www.linkedin.com/in/toddrsmith/.