Catherine Cooper from the St Ives BID talks about what BID aims to do for the town. Drawing on her background in marketing and business, Catherine explains the role of BID and answers some of the common questions people have. She also explains the idea behind the Gold Card and how it’s intended to benefit local businesses and the wider community.

For more information on the St Ives gold card, visit:

https://stivesbid.co.uk/projects/st-ives-gold-card-2026/

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