This episode of the podcast zeroes in on a fundamental part of what determines the success of your business: Surviving The Tough Times. Whether a downturn hits just as you're getting started, or a brick hits your front window and burns down some of your progress, getting your business through the tough times is often the difference between success and failure. Tune in for great insight from ATB Financial's Ed Straw and to hear all about how James Boettcher helped steer Calgary's Fiasco Gelato through a particularly rough stretch.