Susan Hardy, of the Hardy Insurance Agency, says that too many people focus on the cost of insurance instead of closely examining what’s actually in their policy. She’s seen a lot of cases where that backfired in a big way when a claim was filed and what the policyholder assumed was covered… was not.

That’s why she is passionate about helping people find the right coverage with the right insurance company for their specific situation. There’s no one-size-fits-all in this industry.

It’s a philosophy that has served Susan well as she’s built her business from the ground up. We talk about how she got started and the critical things she did at the beginning to propel growth, as well as…

• Why she’s happy to share information with her competition
• How to make sure your business doesn’t own you
• The type of insurance people do without but shouldn’t – and you can get it for free
• What you should ask an insurance agent before you work with them
• And more