The mission behind Pressley Ridge is to "do whatever it takes to create success for children and their families" and is an apt description for their CEO, Susanne Cole as well. She has done whatever it takes throughout her life, particularly in her nearly 30-year career with Pressley Ridge where she has held a multitude of positions both on the clinical and business sides of the organization. She traces a remarkable story that begins in Charleston, WV as the adopted daughter of a teacher and shoe store manager who was interested in both teaching and law enforcement as career paths and has culminated so far in her leading one of the most innovative children's non-profits in the country.

Susanne talks about the challenges of secondary trauma, her insistence on goodness being employed versus simply talking about it, the future state of the non-profit world and whether that label hurts or helps when intersecting in the marketplace, how poverty continues to be the root cause of most of what her group has to deal with and why cussing now and then is pretty important.

To learn more about the good people and work of Pressley Ridge, visit http://www.pressleyridge.org/