The Iterative Podcast

Sustainable Fashion, By Businesses For Businesses


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Sustainable fashion matters. But instead of the everyday consumer, have you considered sustainable fashion for corporate clients?

This episode features Keith, a rising senior at Yale-NUS College and the Chief Sustainability and Design Officer of Man's Best Friend (MBF), a Singapore-based startup producing sustainable and high-tech apparel for corporate clients by blending cutting edge nanotechnology with quality fabrics. We discuss sustainability in fashion, its shortcomings, what gap MBF is trying to fill, and more.

Topics discussed in this episode: 00:00 Introduction

1:25 What is "sustainability" in fashion?

5:35 The Ecosystem of Sustainable/Fast Fashion

9:06 Problems afflicting sustainability in fashion

12:56 Man's Best Friend (MBF) and Sustainable fashion for businesses

13:36 Sustainable fashion for MBF and their three pillars

15:39 (1) Corporate sustainability

17:25 (2) Functional sustainability

21:35 (3) Progressive sustainability

23:04 Engaging with corporations and juggling a start-up with college

27:30 Demystifying the fashion industry's complex supply-chain

31:00 Impact calculations: How good is good enough?

34:30 Way of assessing sustainability: certifications and standards

37:17 Difficulties procuring certifications

39:28 Customisation and sustainability

44:12 Barriers to entry in being sustainable

47:52 MBF's goals

49:50 Future of sustainability in fashion

Let us know what you think! We would really appreciate your feedback. https://airtable.com/shrO0s884vjdI1emD

About the Speaker Keith Wo | Chief Sustainability and Design Officer of Man's Best Friend (MBF) | https://www.linkedin.com/in/keith-wo/

Keith is the Chief Sustainability and Design Officer at MBF and is a rising senior at Yale-NUS College. His passion for marrying aesthetics into functional and practical forms has allowed him to open up the conversation on sustainable apparels

About Iterative Iterative is a YC style accelerator focused exclusively on Southeast Asia by the founders of Divvy (a16z, GIC), Weave (YCS14), Decide (acquired by eBay) who have collectively raised $100M+ in VC. Iterative invests US $150K into early stage startups twice a year then works with them intensely for 3 months culminating in a Demo Day.

Find out more about Iterative: https://iterative.vc

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