This week we’re talking about the circular economy and the process of making fashion more sustainable with auto-ID technology. We’ve brought on Tom Cridland, who is a fashion designer, podcaster, and musician who has created a new clothing line with a 30-year guarantee in order to promote more sustainability in the fashion and clothing space.

We discuss the impact of auto-ID in the fashion industry, and how Bluetooth tags in clothing could be implemented to improve supply chains as well as creating a used market for clothing. We also hear Tom’s experiences with Elton John and his band, and what ultimately inspired him as a musician and fashion designer.

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