Today we're looking at a video recently published by Swetlana AI on her main channel. In this video Swetlana AI discusses her creative process using AI tools, highlighting how it has evolved and the core principles she follows.

Watch the original video here: https://youtu.be/c7KY_82cF54

A key aspect of her method is the belief that in the age of AI, the real value lies in your human idea. With AI making the production of content much easier and accessible – enabling things previously costing thousands to be done for pennies or free – the value shifts away from production effort towards the core idea of what you want to convey.

Therefore, her process starts with developing the idea. She suggests dedicating time to this, such as going to a quiet place to write down thoughts. This can involve journaling, reflecting on dreams, conversations, or general thoughts, allowing concepts to emerge. She advises against relying solely on AI like ChatGPT for the initial idea, as general prompts tend to produce bland or unoriginal results. Instead, you should flesh out or envision your idea first before using AI to help develop specifics, like a song about a hotdog's emotional state. She emphasizes the importance of taste and curation (mindfulness) about the core idea to avoid creating "pure AI slop".

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