How Cool Is This?

SXSW 2025: Nikita Fernandes — Psychotherapist at Blue Canary Therapy


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A licensed psychotherapist and sex therapist, Nikita Fernandes was invited to speak at SXSW’s Lively Grit Daily House about the perils of burnout culture.


We sat down with her after her presentation to talk about why people feel compelled to do uncool things, TikTok culture, ostriches, the Internet, and more.


“To say that something is not cool that is generally seen as cool means that you're putting yourself at risk for social isolation. And social isolation and feeling isolated is not cool."


Are you in New York? You can find Nikita at Blue Canary Therapy.


Special thanks to Lively and Audience 101 for hosting us at SXSW, and YouGov for running the survey that supported our series of conversations.


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How Cool Is This?By How Cool Is This?

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