What is social selling? Dan Swift, CEO of Empire Selling, can certainly answer this question as he has dedicated his career helping B2B companies impact revenue and create meaningful customer relationships through social media. Back in 2012, Dan was a senior sales leader at LinkedIn and responsible for training LinkedIn’s very own global sales team. The success didn’t stop there as he then went on to become the VP of Sales at Sprinklr, before going out on his own. Today, Dan has trained well 10,000+ sales people in the art of social selling over the last two years with his company Empire Selling. Joining host Colin Day, Managing Director EMEA at Oktopost, Dan Swift teaches listeners the do’s and don’ts of social selling coupled with the power of compassion, empathy and transparency in relationship building.