We have a special guest today on this segment of "Not another Amazon Podcast" brought to you by Elite Seller. Eli "Lipi" Lipshatz of "Escala" brings forth a thoughtful and systematic approach to leveling up your business by using smart systems, Custom SOP's, Business process logic mapping, and dedicated hierarchical structures to transform your business from what it is now to what it will be. Lipi's expertise in systems and processes comes from multiple sources, and we dive deep into how his military and travel experience shaped the way that he manages and runs multiple 7-8 figure Amazon companies.