In this episode, Chris and Matt explore the power of purpose—why it matters, how it shapes our daily actions, and its deep connection to mental well-being and long-term happiness. Drawing on the work of Viktor Frankl and our own experiences in the fire service, we discuss how purpose isn't just a feel-good concept—it’s a driving force that fuels performance, resilience, and personal growth. Whether it’s in your personal life or on the fireground, having a clear purpose helps you show up as the best version of yourself, even on the hardest days.