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February 18, 2020Tactical Tuesday with Karen Stone | February 18, 20204 minutesPlayWhen it comes to headlines, people are most receptive to benefits. Karen shares the "so what?" strategy for clarity in persuasive writing....moreShareView all episodesBy 5AM Call4.88686 ratingsFebruary 18, 2020Tactical Tuesday with Karen Stone | February 18, 20204 minutesPlayWhen it comes to headlines, people are most receptive to benefits. Karen shares the "so what?" strategy for clarity in persuasive writing....more
When it comes to headlines, people are most receptive to benefits. Karen shares the "so what?" strategy for clarity in persuasive writing.
February 18, 2020Tactical Tuesday with Karen Stone | February 18, 20204 minutesPlayWhen it comes to headlines, people are most receptive to benefits. Karen shares the "so what?" strategy for clarity in persuasive writing....more
When it comes to headlines, people are most receptive to benefits. Karen shares the "so what?" strategy for clarity in persuasive writing.