Today I speak with Adele Kirby, the creator of Apocalypse Survival Training: an audio fitness adventure app now on Kickstarter. This received the staff pick and was also featured on popular news sources such as The Guardian and CNET. Adele is an inspirational fitness instructor who has spent five years with personal training, bootcamps, and group exercise. She continues to motivate people to good health through her work, and her new startup Imaginactive, that created their first series of audio fitness adventures. You’ll learn the importance of building an online community around your idea.