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Every business needs customers, or in the case of creative entrepreneurs, clients. Without your clients you don’t have a business. And so managing the client relationship is essential to running your business. And client relationships, like all relationships, can be complicated. You have to take care of client relationships—because your clients, ultimately, take care of you.
Every business needs customers, or in the case of creative entrepreneurs, clients. Without your clients you don’t have a business. And so managing the client relationship is essential to running your business. And client relationships, like all relationships, can be complicated. You have to take care of client relationships—because your clients, ultimately, take care of you.