Take it and Run

Treasure Davis, a top 1% team leader in Colorado, shares how she hires, sets standards, and builds agents who produce.

Most team leaders have a standards problem. A roster full of licensed agents, and one person still doing most of the deals.

Treasure Davis has led a 20+ agent team to the top 1% in Colorado for over two decades. She has 3,500+ transactions and $1 billion in volume since 2005. She is a certified Tom Ferry coach, and she has volunteered for more than ten years teaching home buying classes to military families at Fort Carson.

In this episode, Kristi Jencks sits down with Treasure of the Treasure Davis Team (eXp Realty, Colorado Springs) for a real-talk conversation on what she looks at before she hires, the habits she holds firm on, and how she knows whether an agent will make it long before the numbers show it.

No team? Stay. Treasure's view is that every agent already has one, from the lender to the title company to the inspector. These standards will sharpen a solo business too.

What you'll hear:
• How Treasure's team began by accident, and why you need more opportunities than you can handle before you hire
• The hiring question that settles most decisions: would I use this person to buy or sell my own home?
• The restaurant interview test
• Why her agents are her real clients
• How COVID changed her approach, and why clear is kind
• The daily habits she expects: a coach or mentor, CRM notes, role play, and consistent calls
• How 273 steps per buyer transaction got built, one lesson at a time
• Rapid fire, including the biggest lie about building a team

⚡ Your Take It and Run challenge: Build your non-negotiable list. Write down the standards for yourself or your team, make them visual, and show up to them this week.

Connect with Treasure: Instagram @TreasureDavisRealtor | treasuredavis.com
Connect with Kristi: Instagram @kristijencks | kristijencks.com

I gave you the instructions, now it's your turn to take it and run!

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

There's a seller in your database right now who wants to move, and they're not going to call you first. Not because they don't like you. Because they've been in that house for decades, and nobody's ever shown them what's on the other side.

Today's guest built her business on exactly that person. Dawn Levy is a realtor with Berkshire Hathaway HomeServices Georgia Properties in Roswell, just north of Atlanta, and her downsizing seminar is her bread and butter. One client met her at that seminar and later got multiple offers when Dawn listed their home.

In this episode, Dawn walks through:

• How the seminar started by accident, thanks to her stepmom and a senior center
• The real mechanics of promoting an event without a big list (Eventbrite, Nextdoor, Facebook)
• Why you should hit record even when nobody shows up
• The single biggest misconception that can derail a downsizing deal
• What a senior move manager actually does, and why it's worth the money
• Why downsizing sooner, while a client is still working, beats waiting until retirement

Plus the rapid fire round: the thing every downsizer keeps that they should've tossed, the phrase to never use with a downsizing client, and the best piece of business advice Dawn's ever received.

Find Dawn on Instagram: @DawnLevyRealtor

⚡ Your Take It and Run Challenge: Open your database right now. Filter for anyone in a life transition, 15+ years in the home, a two-story with no kids left in it. That list already exists. Send five texts today, starting with the first name on it.

I gave you the instructions, now it's your turn to take it and run!

Kristi Jencks

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

Can you actually build a real estate business on generosity — without going broke?

Michael Leeson spent years as a missionary, living off faith and other people's generosity. Then he got his real estate license and brought that exact same playbook into his business. Twenty-one closings in one quarter. Zero paid leads. No Zillow, no cold calls, no ad spend.

In this episode, Kristi and Merrill unpack how Michael systematized generosity into a business model that's actually producing — including his Generosity P&L, the Top 100 Rule for managing your database, and how he uses maps and data to grow his sphere with intention. This isn't a feel-good story — it's a system you can steal.

I gave you the instructions; now it's your turn to take it and run!

You can connect with Michael Leeson on Instagram at @homecomingmadison or by email at [email protected]

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

A 69-year-old agent is on pace to nearly double his production this year — and he's doing it by handing the busywork to AI. In this episode, Kristi Jencks and Kelcie Dowd sit down with Mike Renick, former General Motors global information officer turned top-producing Florida agent, who went all in on Perplexity Computer and rebuilt how his business runs.

Most agents are using AI the wrong way. Mike shows what doing it right actually looks like: real follow-up, real CRM cleanup, real content at scale, and real results ($15M last year, $21M by the end of April this year).

In this episode:

• Why Perplexity Computer is a different category than ChatGPT or Claude — and what an AI "orchestrator" really does
• The "automate AND do better" rule that should guide every tool you adopt
• How Mike runs AI-assisted lead follow-up through Follow Up Boss, with drafts he approves before anything sends
• The CRM hygiene system that organized 135,000 contacts and built his smart lists
• Why top agents convert under 2% of internet leads — and the soft-touch approach that works better
• The honest answer on whether blogging is still worth your time in the AI era
• His biggest AI mistake, his advice for total beginners, and the most creative tool he's built

The Take It and Run challenge this week: stop waiting until you understand everything. Pick an AI tool, tell it you're new, and let it teach you. Just get started.

Connect with Mike Renick (Team Renick, Sarasota/Longboat Key, FL): [email protected] https://www.facebook.com/michael.renick.90

Take It and Run is hosted by Tom Ferry coach Kristi Jencks and Kelcie Dowd, giving real estate agents one practical move to run with every week. Follow the show so you never miss an episode.

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

Most agents know they should have tough conversations. Few of them actually do. In this episode, Kristi sits down with Steve LaCrosse, co-team leader of the Ladd Group — one of the top producing teams in central Oregon — to get specific about what those conversations actually sound like and how to have them without damaging the relationship.

Steve spent nearly 15 years as a futures trader before making the jump to real estate in 2015, and that background shows up in everything from how he builds monthly market reports to how he frames a price reduction conversation. His team closed 167 sales last year with an average price point of $1.2M, and the way they operate is worth studying.

In this episode you'll hear Steve break down his exact framework for price reduction conversations, how to deliver news clients don't want to hear, how to set expectations with buyers so they stay anchored to their real motivation, how the Ladd Group uses Thursday team meetings to make tough scripts feel natural, what top teams give you that you can't replicate on your own, and his one non-negotiable piece of advice for any agent who's behind on their numbers right now.

The phrase that stuck with us from this conversation: clear is kind. You'll know exactly what he means by the end.

Connect with Steve LaCrosse at bendpropertysource.com or find him on Instagram and Facebook at @bendpropertysource

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

What does losing 200 pounds have to do with your real estate business? More than you think.

In this episode of the Take It and Run podcast, we sit down with a very special guest — Merrill Jencks — who dropped over 200 pounds, leg presses 540 pounds, and hasn't focused on weight loss for nearly three years. But the number on the scale? That's not the story.

The real story is identity. Mindset. And the narratives we tell ourselves about who we are — in the gym, in marriage, and on the phones.

Merrill gets raw about what it felt like to be disciplined in every area of life except his health, and how he finally stopped lying to himself. He breaks down the all-or-nothing trap (sound familiar?), why perfection killed his progress more than pizza ever did, and the moment Tom Ferry's words about recommitting faster changed everything for him.

Here's what makes this episode land for agents: every principle Merrill shares translates directly to your business. Tracking your workouts = tracking your contacts. Progressive overload at the gym = progressive overload in your pipeline. Consistency over blitzes. Done is Better Than Perfect. Small wins that stack into a new identity.

You'll walk away with:

• The exact mindset shift that finally made the transformation stick — after decades of failed attempts
• Why your identity has to change before your results do
• Merrill's 4 non-negotiables for tracking progress (and how they apply to business)
• The 80/20 principle that replaced the all-or-nothing spiral
• How to find an accountability partner that actually holds you to it
• The one thing Merrill has never once regretted — and what it means for your own "I don't feel like it" days

If you've ever told yourself I'm just not the type of person who… — this episode is for you.

Tactical Takeaways:

1. Break the story. Identify one narrative you've been telling yourself that isn't serving you.
2. Pick one habit. Start tracking it. Expect it to get boring — that's the point.
3. Stop slashing all four tires when you get a flat. Recommit fast.
4. Find your accountability partner. You'll do more for someone else than you'll ever do for yourself.

Take what you heard today — and run with it.

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

What separates agents who close deals consistently from those who struggle to convert leads?

In this episode of Take It and Run, Kristi Jencks and Kelcie Dowd sit down with Jeremy and Eileen Knight, a successful husband-and-wife real estate team from Austin, Texas. They share the lead conversion strategies, follow-up systems, and communication skills that help them turn online inquiries into real clients.

If you're a real estate agent looking to convert more online leads, improve your follow-up strategy, and build trust with buyers and sellers, this conversation is packed with practical insights you can apply immediately.

Jeremy and Eileen also reveal how consistent content creation on YouTube, objection handling, and understanding client motivation have helped them grow their business and attract more opportunities.

If you’ve ever wondered:

• Why some agents convert leads and others don’t
• How to follow up without feeling pushy
• What to say when a lead says “we’re just looking”
• How YouTube can generate real estate clients
• Why listening is your most powerful sales skill

This episode will give you the mindset and strategies to take action today.

Because that’s what Take It and Run is all about.

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

If your content calendar is full but your business still feels scattered, this episode is your reset.

Kristi Jencks and Kelcie Dowd sit down with Katie Day, a Texas Realtor, team leader, mentor, and long-time content creator who has built a business around clarity, consistency, and real results.

Katie breaks down what real estate agents should stop doing in their content, why follower count no longer matters, and how niching down creates momentum faster than posting more. She shares how she uses AI for research and scripting, how public accountability reduces decision fatigue, and why playing to your strengths matters more than copying someone else’s playbook.

This episode covers:

• How to structure the next 30 days if you are starting over with content
• Why shareable content beats chasing likes and followers
• What to cut immediately from your current content strategy
• How to batch, research, and script content without burning out
• The link between decision-making, accountability, and time freedom

⚡️ Take It and Run moment:
Block 30 minutes this week to decide where you need more accountability and put one habit in place that removes daily decision fatigue.

This episode works when you apply it. Pick one idea and move on it this week.

Find Katie for referrals and inspiration:

📱 @movemetotx

🫱🏻‍🫲🏼 https://meetkatieday.com/

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

What if accountability didn’t feel like pressure
 And what if seller reports didn’t take hours to build

In this episode of Take It and Run, Kristi and Kelcie sit down with Derek Caldwell, Team Lead of The Caldwell Group at eXp Realty, to break down how he’s built real accountability systems using automation, trust, and AI.

Derek shares how his team replaced manual reporting, awkward check ins, and CRM overwhelm with weekly scorecards, transparent dashboards, and systems agents actually enjoy using. You’ll hear how empathy drives performance, why non negotiables create freedom, and how AI has become his second brain in operations.

Then Derek pulls back the curtain on North, the AI powered seller report generator he built to solve one of the biggest pain points in real estate. North automatically pulls listing data, social media activity, showing feedback, comps, and market analysis into a clean, branded report sellers actually read. No spreadsheets. No copying data. No guessing.

To make it even better, Derek gave Take It and Run listeners an exclusive offer.

🚨 Use code RUN20 to get 20% off North
You’ll also get a 14 day free trial to test it with your own listings.

If you lead a team, manage operations, or carry listings and want smarter systems without micromanaging people, this episode is required listening.

🔑 What You’ll Learn

• How to create accountability without confrontation
• Why weekly scorecards motivate agents naturally
• How AI replaces hours of manual reporting
• What sellers actually want to see in listing updates
• How North changes the listing conversation

👉 Try North at NorthReports.com
👉 Use code RUN20 for 20% off after your free 14 day trial

🙌 Connect with Derek Caldwell
Instagram: @dcaldwell
Email: [email protected] or [email protected]

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.

Simplify. Automate. Lead: AI, Workflows & Future-Ready Marketing with Sean Ryan

In this episode of Take it and Run, we sit down with real estate coach, broker, and automation aficionado Sean Ryan of Blue Coast Realty in Sarnia, Ontario. Known as The Simplifier, Sean shares how he’s saving hours each week using AI tools like Comet, and why most agents are overcomplicating the wrong things.

You’ll get real workflows, time-saving hacks, and practical marketing strategies for 2026 and beyond—from building smarter habits to shifting from SEO to AEO (yep, AI Engine Optimization is here). This isn’t theory. Sean uses this stuff in his business, and you can too.

Whether you’re leading a team, juggling clients, or just trying to stay on top of your inbox, this episode is a masterclass in doing more with less.

🔑 What You’ll Learn:

• How to use Comet Assistant to automate everyday tasks like MLS listing entry, social media engagement, and email cleanup
• Why you should stop chasing trends—and what to focus on instead
• Sean’s take on AI Engine Optimization (AEO) and building local authority
• Time-blocking, morning habits, and the #1 thing top agents do consistently
• What not to do in your 2026 marketing strategy
• How to make “crappy” video content outperform big-budget productions

🙌 Connect with Sean Ryan 

Based in: Sarnia, Ontario 🇨🇦

• Instagram: @buyinwithryan
• Website: bluecoastteam.com

If this episode gave you an idea you can implement in your business, don’t just listen — take it and run.

🎤 Book me to speak at your event/team meeting: 
kristijencks.com

📩 Subscribe to the newsletter for more strategies:
https://kristijencks.myflodesk.com/subscribe

🎥 More content on YouTube:
https://www.youtube.com/@coachkristijencks

📱 Follow along on Instagram:
@kristijencks

🎙️ About the Podcast

Take It and Run is the podcast for ambitious professionals—especially real estate agents—who want practical strategies they can implement immediately. Each episode delivers mindset shifts, frameworks, and real-world insights to help you move from thinking about it… to doing it.