We're taking a lesson from the making of a Talking Head's classic! This short lesson about making it you own instead of duplicating an original. It may be easy to mimic an idea that is working, instead think about taking a step back and finding a way to make it your own.

💡 What you'll learn:

• Listeners will learn the value of focusing on their own brand's identity, needs, and goals.
• Create something distinctive rather than mimicking existing content.

Sutherland Weston Marketing Communications, Maine's Premier Marketing and Public Relations Company, presents The Briefcase—quick, insightful conversations delivering actionable tips for business and marketing success.

Gotta question for the Sutherland Weston team? Connect with us at SutherlandWeston.com!