Blazing Trails

Take this trip to ancient Iraq and discover how their methods have shaped our customer relations today


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The Kanesh Archive, a 4,000 year old collection of tablets discovered in Northern Iraq, reveals that customer service is nothing new. Over 4 millenniums ago, textile merchants would keep records of their sales transactions and customer details! In this eye-opening conversation, we welcome Harvard professor, Gojko Barjamovic, and his partner, Agnete, who reveal that these ancient clay records include orders, detailed feedback and requests, and even expense reports for the traveling salesmen! Who knew Quickbooks (or other software) had a great-great-great grandparent?

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Blazing TrailsBy Salesforce

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