Welcome to the third episode of Brand Therapist! I am so excited to have you join me in learning from incredible people and the essence of their brands.

Today, we are joined by my wonderful client and friend Jodi Vetterl, CEO and founder of Beyond the Banks. She’s also a coach, an international speaker, and the author of a real estate investment book, Beyond the Bank. Jodi shares with us what inspired her to leave a corporate job and the impact that had on her. She also shares her experience with using archetypes in personal branding.

Jodi and I have an awesome conversation about what inspired her to pursue financial independence and why she’s determined to help others achieve it. You’ll hear about the challenges she’s faced along the way and the lessons learned from them. Additionally, we touch on some exciting things that she’s been working on and what we can expect from her company in the near future.

Tune in to the third episode of Brand Therapist and learn how a personal brand can help you achieve your goals.

In This Episode You Will Learn:

• What prompted Jodi to write her book, Beyond the Bank (03:36)
• What financial independence meant for her (05:17)
• Her initial exposure to personal branding using archetypes (08:46) 
• How she felt after knowing what her brand was (11:55)
• The biggest lesson that she has learned in life (16:54)

Resources

• Beyond the Banks by Jodi Vetterl

Connect with Jodi

• Website
• Facebook
• LinkedIn

Let’s Connect!

• Website
• LinkedIn

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