Listen to this interview to learn: How to recognize the ineffective lip service some managers give when what employees want is to make more significant contributions. The importance of an internal marketing action plan. Why the more employees know about the customer, the better they can serve them. Why people leave a boss or supervisor, not a company, in general. Three levels of connection to review for optimum employee engagement. Sybil Stershic talks with Bill Ringle about internal marketing insights for both business and non-profit teams.