The Spiritually Persistent Entrepreneur Podcast

Talking About Love-Based Copywriting with Michele PW (Pariza Wacek)


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Today I'm chatting with the amazing Michele PW (Pariza Wacek).

Michele shared how to create promotional materials like sales pages, opt in pages and emails that will draw in your ideal client using what she calls loved-based copy.

You have a choice when it comes to  writing your copy (copy writing is writing promotional materials, nothing  to do with putting a copyright on something or protecting your  intellectual property) and marketing your business. You can choose  fear-based (i.e. more traditional copywriting that sounds hype-y,  slime-y and inauthentic) or love-based, where you can attract, inspire and invite your ideal prospects to become ideal clients.

One of the biggest questions Michele gets is does love-based copy actually work? The answer is YES!

On this call, she's going to share with you her proven love-based strategies that have helped her sell nearly $50 Million dollars of products and services over the past 8 years.

Michele shared the biggest mistake people make when  creating copy and what to do instead. She gave a simple inner and outer  approach to drawing in your ideal client and customer easier and faster  starting right now!

In this interview you'll discover…

  • What exactly IS love-based copy and why you should use it in your business (and why it's better than fear-based)
  • The 3 foundational pieces you need to have in place to craft love-based copy
  • The easiest and fastest way to get started writing love-based copy
  • One of the biggest mistakes people make when they try and craft love-based copy
  • Be sure to head over to Michelle's podcast and pickup her free gift, Love-Based Copy Writing Template HERE and while you are there join the Success Support Community for even MORE gifts from other amazing interviews I have done.

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    The Spiritually Persistent Entrepreneur PodcastBy Sharon Wilson

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