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We sit down with GoFundMe's Amanda Brown Lierman (VP for Policy, Engagement, and Impact) for a no-holds-barred conversation that begins with the nonprofit sector's recent frustration: the unauthorized creation of over a million fundraising pages that cost organizations time and lots of anxiety. Amanda addresses this controversy head-on, answering tough questions submitted by our members. While accountability is key, the episode also addresses the future of fundraising; with $40 billion raised for individuals and nonprofits, GoFundMe remains a major force. We explore how nonprofits can bridge the looming funding crisis by embracing peer-to-peer (P2P) fundraising, specifically examining how Millennials and Gen Z give, the importance of social media conversion, and the strategy behind capturing the micro-donor. This is a crucial, honest, and sometimes hilarious conversation about holding allies accountable, protecting consent, and securing your organization's donor base for 2026 and beyond.
By KUDZUKIANWe sit down with GoFundMe's Amanda Brown Lierman (VP for Policy, Engagement, and Impact) for a no-holds-barred conversation that begins with the nonprofit sector's recent frustration: the unauthorized creation of over a million fundraising pages that cost organizations time and lots of anxiety. Amanda addresses this controversy head-on, answering tough questions submitted by our members. While accountability is key, the episode also addresses the future of fundraising; with $40 billion raised for individuals and nonprofits, GoFundMe remains a major force. We explore how nonprofits can bridge the looming funding crisis by embracing peer-to-peer (P2P) fundraising, specifically examining how Millennials and Gen Z give, the importance of social media conversion, and the strategy behind capturing the micro-donor. This is a crucial, honest, and sometimes hilarious conversation about holding allies accountable, protecting consent, and securing your organization's donor base for 2026 and beyond.