Dr. Tony Alessandra has a street-wise, college-smart perspective on business, having been raised in the housing projects of NYC to eventually realizing success as a graduate professor of marketing, entrepreneur, business author, and hall-of-fame keynote speaker. He earned a BBA from the Univ. of Notre Dame, an MBA from the Univ. of Connecticut and his PhD in marketing from Georgia State University.

In addition to being president of Assessment Business Center, a company that offers online 360º assessments, Tony is also a founding partner in The Cyrano Group and Platinum Rule Group--companies which have successfully combined cutting-edge technology and proven psychology to give salespeople the ability to build and maintain positive relationships with hundreds of clients and prospects.Dr. Alessandra is a prolific author with 27 books translated into over 50 foreign language editions, including the newly revised, best selling The NEW Art of Managing People, Charisma,The Platinum Rule, Collaborative Selling and Communicating at Work. He is featured in over 100 audio/video programs and films, including Relationship Strategies, The Dynamics of Effective Listening and Non-Manipulative Selling. Recognized by Meetings & Conventions Magazine as "one of America's most electrifying speakers," Dr. Alessandra was inducted into the Speakers Hall of Fame in 1985. In 2009 and 2010, he was inducted as one of the “Legends of the Speaking Profession” and in 2010 and 2011 he was selected as one of the Top 5 Marketing Speakers by Speaking.com. Contact information for Dr. Tony Alessandra:• Dr. Tony’s Products: http://www.PlatinumRule.com • Keynote speeches: Holli Catchpole: Phone: 1-760-603-8110 ● Email: [email protected]• Corporate training: Scott Zimmerman: Phone: 1-330-848-0444 x2 ● Email: [email protected]• Platinum Rule Group CRM System: Scott Zimmerman: Phone: 1-330-848-0444 x2 ● Email: [email protected]