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Talking Supply Chain: Why a Stanley cup can disrupt the supply chain
When a special Valentine’s Day-theme Stanley tumbler went viral, it caused a surge in product sales, highlighting the challenges the supply chain faces when products go viral on social media.
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By Supply Chain Management ReviewWhen a special Valentine’s Day-theme Stanley tumbler went viral, it caused a surge in product sales, highlighting the challenges the supply chain faces when products go viral on social media.