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Hannah Brown of Simmer Magazine interviews Dave Tytell, formerly of America’s Test Kitchen. With so many recipes online for free, why should consumers pay for ATK’s premium services — and how effective is this strategy? Tytell reflects on these matters, as well as successful and failed ventures, during his time at America’s Test Kitchen (2008–2012).
This interview was recorded on April 22, 2014.
By Emerson CollegeHannah Brown of Simmer Magazine interviews Dave Tytell, formerly of America’s Test Kitchen. With so many recipes online for free, why should consumers pay for ATK’s premium services — and how effective is this strategy? Tytell reflects on these matters, as well as successful and failed ventures, during his time at America’s Test Kitchen (2008–2012).
This interview was recorded on April 22, 2014.