Tamay Shannon runs a social media business, W2S Marketing, Where 2 Start Marketing, that was created especially to serve small businesses. Social Media doesn't have to be hard, ineffective, or time consuming. Tamay Shannon takes the overwhelm out of social media for small businesses and gives advice for Virtual Assistants in this episode. Social media can be an integral and money making part of your marketing mix. Tamay's been in business for over 10 years helping small businesses get the brand exposure they deserve without the hassle.

01:45 – Getting into social media
06:52 – Keeping up with social media
16:47 – Specialization
19:37 – Social media management vs marketing
22:12 – Charging for strategy and analytics
26:20 – Difficult clients
27:59 – Beware scope creep and other tips
32:57 – Advice for VAs in social media
36:10 – Always use the newest features
40:40 – TikTok for business
43:04 – Messy perfection

Tamay's Website

Connect with Tamay!
Instagram
LinkedIn

Tools and Resources mentioned in the show
Pew Research Center
Appsumo