How I Deal

Tanner Lacey @ Sales Assembly (#49)


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Tanner re-lives the first large enterprise deal he landed for his startup. When selling in a company's early stages, it truly takes a village to get an enterprise deal across the line. You have no SOPs, legal red-lining & security protocols. Just a strong team, 100% focus, & a vision. That's how Tanner brought this one home. Listen to the full story!

Featuring neighbor referrals, SAP, & the Jamaican legal system

Tanner's Sales Tips

  1. Invest in relationships over everything
  2. You can never be 'over-threaded' in a deal
  3. Confidence goes a long way. Especially as a startup
  4. Tanner Laceyhttps://www.linkedin.com/in/tanner-lacey/

    Taylor Dahlemhttps://www.linkedin.com/in/taylordahlem/

    Junior Larteyhttps://www.linkedin.com/in/juniorlartey/

    Check out the How I Deal podcast content hub: https://www.pickleai.com/how-i-deal-podcast

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    How I DealBy Taylor Dahlem