In this podcast, Bill Hartzer talks with Tanu Javeri, Senior Global SEO Strategist from IBM about internal linking on large websites, video content, and dealing with multiple languages on a website. Internal linking is an extremely important part of the customer journey, and Bill and Tanu discuss internal linking as it relates to the customer journey. Video plans an important role, as well, and they discuss video content on large websites. With global brands and websites in multiple countries, is it better to have one large website? Or one website per country? Find out why it may be better to have multiple websites or even have one large website that uses hreflang tags.