FoodBev.com Podcast

Tapped aiming to tap into birch water category


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Paul Lederer, who once worked for Innocent Drinks saw success in 2015 with his birch water - 'Tapped'.  A new category with a number of health credentials.

Paul explains to Claire Phoenix about how he came to launch in this sector and talks of his plans for 2016.

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FoodBev.com PodcastBy FoodBev Media

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